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Privacy policy.

Updated 11 October 2026

01Who we are

MelodyReel ("we", "us") runs the MelodyReel app and melodyreel.com. The app makes a music video from your song and your photos. You can reach us at admin@melodyreel.com.

This policy says what we collect, why, who helps us make your video, how long we keep things and what you can ask us to do.

02What we collect

Your account. Your email address, or the identity Apple or Google gives us when you sign in with them. A record of which version of our consent and terms you agreed to, and when.

What you add. Your song file and the part of it you choose. Up to four photos of you: the front, which is needed unless you make a video with no person in it, and your left side, right side and full length if you add them. Any clothes or place picture you add, and the choices you make (look, place, length, the lines you pick).

What we make from it. The words of your song, read from the audio. The beat and sections of the song. Pictures of you in each shot, video clips of those shots, and the finished video.

When you buy credits. A record of each purchase and of how your credits were used. Apple or Google takes the payment; we never see your card.

When you use the app. Simple events such as "video saved", with an account id and the app version, kept in our own database. They never contain your photos, your song or its words.

If you found us through an Apple ad. On iPhone, the app asks Apple once for an attribution token, which carries no device identifier and does not track you. Our server asks Apple which Apple Ads campaign, if any, led to the install. We keep only the organisation, campaign, ad group and keyword, whether it was a first download or a redownload, and the date of the click. The token is deleted once Apple answers, within 24 hours, and the record is deleted with your account.

If you turn on notifications. A notification address for your phone, so we can tell you when a video is ready or did not work. Apple, or Google on Android, delivers each notification through Expo's push service. A notification never shows your photos, your song or its words. The address is deleted when you sign out or delete your account.

If you report a video. The code you enter, what is wrong, what you write and your email address, so we can act on the report and reply. The video's owner is never told who reported it. Anyone can report a video of themselves, with or without an account.

When you write to us. What you write in a support chat or email, and the video it is about, kept for as long as we need it to help you. In the app, an AI assistant from Google answers first. It sees your message and your own videos and credits, never anyone else's. You can ask for a person at any time.

03Your photos and your face

Your photos are used for one thing: to make pictures and videos of you for your own videos. Every picture of you is an edit of your own photo.

Before you add a song or a photo, the app asks for your consent, in three parts: to use your photos to make your face appear in the video; to send your song, your voice and your photos to the four companies that make it; and to confirm the face in the photos is yours, or that you have permission.

On your phone, your photos and looks stay in the app until you delete them. The app checks on your phone that a photo shows a clear face before it is used.

We treat pictures and video of your face as sensitive data. They are used only to make your videos, never to identify you, and never sold or used for advertising.

04Your songs

Your song is used to make your video: to find the beat, to read the words so they can be sung in the right places, and to sync your lips to your voice.

The words of your song are checked for hate speech before anything is made.

You keep every right to your song. Using it in the app gives us no rights to it beyond making your video.

05Who helps us make your video

Four companies make the pictures and clips. Your song, your voice and your photos go to them:

  • Google, through the Gemini API: checks each photo and picture you add, reads the words of your song, and makes the shots without a person in them.
  • ByteDance, through fal.ai: edits your photos into the pictures of you for each shot.
  • MiniMax, through fal.ai: makes your singing shots, from a picture of you and your voice.
  • fal.ai: runs the ByteDance and MiniMax models for us.

We also use Apple and Google for sign in, payment and notifications, Expo to send notifications to them, Google Firebase for sign in and to check that the app is genuine, and Google Cloud to run the app and store your account and videos.

Some of these companies process data in other countries, including the United States, so your data may be handled outside the country where you live.

There are no advertising or tracking tools in the app, nothing is sent to any ad company, and we do not sell your personal data.

06How long we keep it

Your photos, your song and your voice: deleted 30 days after your video is made.

Pictures and clips made for a video: deleted 30 days after your last edit to it.

Your finished videos: kept while you have an account, so a video still plays and downloads later.

At the companies that make your video: Google keeps what we send up to 55 days to check for misuse, never for training. fal.ai keeps nothing. We are confirming how long ByteDance and MiniMax keep them.

Purchase records: kept with your name removed, for as long as tax and accounting law requires.

If you raise a claim about a video: what the claim needs is kept until the claim is settled.

If you report a video: your report is kept for as long as we need it to act on it.

07Your rights

  • Delete your account in the app: Account, then Delete my account. Your account, performers and looks go straight away, and the photos and songs we still hold go with them. You can also ask by email.
  • Delete your photos at any time: Account, then Delete my photos.
  • Ask for a copy of what we hold about you, or ask us to correct it.
  • Withdraw your consent. Deleting your photos or your account stops any further use of them.
  • Complain to the data protection authority where you live.

Videos already saved on your phone, or posted elsewhere, stay yours. We cannot get them back for you after you delete your account.

We answer every request within 30 days.

08Children

You must be 18 or older to use MelodyReel. If we find an account belongs to someone under 18, we delete it with its photos and refund any paid credits not yet used.

09Changes to this policy

If we change this policy, we update the date at the top. If a change affects what you consented to, the app asks for your consent again before you add anything new.

10Contact

Email admin@melodyreel.com with any question about your data, or to use any of your rights.